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CARLSBAD, Calif. — JLab today announced a comprehensive collegiate sports program supporting student-athletes from 17 D1 schools and men’s and women’s sports. This national program is affiliated with UCLA, Duke University, Gonzaga State, Indiana State, Oklahoma State, St. John’s University, TCU, Vanderbilt, Arkansas State, and Minnesota, and includes coaches’ headsets, signage in stadiums and arenas. , NIL deals for college athletes, fan engagement sweepstakes, and more.
As part of the initial launch, there will be the first ever national JLab x College Sports Sweepstakes where fans can win big. Entries will be accepted from February 22nd to March 30th, and five lucky winners will receive $250 at JLab.com and $250 in team merchandise. No need to purchase.
The JLab College Program has already signed 16 athletes from eight different universities and aims to build the Team JLab roster to more than 50 student-athletes across all men’s and women’s sports.
“Before a game, I always use JBuds Lux to listen to my favorite songs to lift my spirits and tune out background noise so I can be in full game mode,” says the Duke University Men’s Basketball Team. No. 8 forward Sean Stewart said. . “I love the Epic Lab Edition for its portability and great sound when I’m on campus or traveling.”
In today’s competitive college sports environment, it can be difficult for student-athletes to pursue their dreams while balancing the demands of school. Through this program, JLab offers student-athletes the opportunity to become brand ambassadors and join Team JLab, demonstrating its commitment to helping student-athletes achieve their athletic, academic, and ambitious goals. .
“By investing in the next generation of athletes, we aim to provide them with the best support and resources they need to excel on and off the field,” said JLab CMO Terra Teat. I am. “Through this program, we want to foster a sense of community and camaraderie between athletes and fans. I believe it will produce.”
The first group of student-athletes to join JLab’s roster includes men’s and women’s basketball players whose teams will compete in tournament play in March. They include:
- Rylan Griffen, Alabama men’s basketball
- Sean Stewart, Duke University Men’s Basketball
- Taylor Bol Bowen, Florida State Men’s Basketball
- Deamez Ross, Florida State Baseball
- Nolan Hickman, Gonzaga State Men’s Basketball
- Bruce Thornton, Ohio State men’s basketball
- Lamont Butler, SDSU Men’s Basketball
- Gillian Archer, St. John’s Women’s Basketball
- Cruz Davis, St. John’s Men’s Basketball
- Tara Day, St. John’s Women’s Basketball
- Joel Soriano, St. John’s Men’s Basketball
- Dylan Andrews, UCLA Men’s Basketball
- Lauren Betts, UCLA women’s basketball
- Will McClendon, UCLA men’s basketball
- Charisma Osborn, UCLA women’s basketball
- Devin Williams, UCLA Men’s Basketball
“It’s incredible to have a brand like JLab that fits into my life as an athlete and student,” said Lauren Betts, No. 12 on the UCLA women’s basketball team. “For a stylish option before a game or studying, she likes the JBuds Lux headphones. If you want a small but comfortable pair of earbuds, the JBuds ANC 3 earphones are perfect for when you’re working out or on the go. ”
JLab created this roster with the help of Learfield, the athletics multimedia rights holder for nearly all participating schools, a media and technology company supporting college sports.
For more information about JLab’s college sports programs, visit jlab.com/college.
About JLab
JLab imagines and delivers the personal technology products that consumers want. With our line of personal audio gear and office accessories, we innovate everything to make your personal technology even better. Based in San Diego, we’ve been delivering the right sound, the right features, and the right value since 2005. For more information, please visit www.jlab.com.
About rear field
Learfield is a diversified and influential media and technology company supporting college athletics. Through digital and physical platforms, Learfield owns and leverages deep industry data sets and relationships to drive revenue, growth, brand awareness and fan engagement for brands, sports and entertainment venues. With connections to more than 1,200 collegiate institutions and more than 15,000 local and national brand partners, Learfield brings impact and maximizes reach to your target audience with a presence in college sports and live events. Learfield provides solutions for the 24/7 fan experience, including licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, and NIL solutions. , enables schools and brands to connect with fans through advanced digital. platform. Since 2008, we have been the title sponsor of the highly acclaimed Learfield Directors’ Cup and support sports departments across all sectors.
Press contact:
jlab@havasformula.com
media@jlab.com
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